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How do I interpret access logs?

When viewing an access log, there are many different statistics to consider:

  • Unique Visitor – Each unique visitor represents a different visitor to your website.
  • Number of Visits – Represents the total number of times your site was accessed by the unique visitors.
  • Page View – Represents the unique number of pages visited by your visitors.
  • Hits – Represents the total number pages accessed (A page can be accessed more than once).
  • Bandwidth – The amount of data transferred during the processes of a visitor accessing your site.
Access logs can often be broken down by different variables, including but not limited to:
  • Date/Time
  • Operating System
  • Browser
  • Screen Resolution
  • Page
  • Region
  • File Type
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